Tricia Lyman's PVEverything.com

Media Kit Summary

About Us 

PVEverything.com is a Travel and Culture Media Company – dedicated to connecting your business with Puerto Vallarta's festive community, catering to locals and visitors alike. We specialize in storytelling, data-driven insights, and strategic marketing solutions, empowering brands to thrive through enhanced visibility and authentic engagement. Our team is passionate about sharing Puerto Vallarta's unique culture and helping businesses make meaningful connections with their audience.

Exclusive Facebook Group Access 

PVEverything leverages the power of Tricia Lyman’s Puerto Vallarta: Everything You Need or Want to Know, The largest private Facebook group in Mexico with nearly 150,000 members offering unmatched community engagement. For the first time in 10 years, businesses will be able to tap into this highly respected community resource that locals and ex-pats consider their go-to account for information.

Audience Insights

  • Year-Round Engagement: High engagement throughout the year, with peak activity in winter.

    • Monthly Averages (2023): 4,505 posts, 63,711 engagements per post, 52,486 comments per post, 132,088 reactions per post.

  • Demographics:

    • Gender Split: 60% women, 40% men, ensuring balance.

    • Key-Audience Ages: 45+ Ex-pats, primarily retired with disposable income or in peak earning years.

    • Countries of Origin: 76,084 members from the USA, 39,534 from Canada, 23,665 from Mexico (and growing), and others worldwide.

    • Home Town: The most significant percentage of members live full-time in PV.

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Challenges We Address

  1. Lack of Brand Visibility - We create a strategic branding plan to enhance visibility and make a lasting impact in a competitive market.

  2. Ineffective Digital Presence - Our integrated digital strategies, from SEO and social media management to content marketing, strengthen your online footprint.

  3. Lack of Targeted Lead Generation - We drive meaningful, conversion-focused results through targeted lead-generation campaigns.

Solutions We Offer

  • Articles and Videos about Your Business: We craft content highlighting your brand’s unique value, ensuring it remains memorable and impactful.

  • Searchable Directory Listing: A tailored strategy maximizes online visibility, helping convert engagement into business outcomes.

  • Custom Ads & Landing Pages: Strategic content and targeted advertising ensure your efforts reach and convert the right audience.

Advertising Opportunities

  1. Peak Season Visibility: Target increased traffic during peak season to showcase promotions and services that will set you apart from the competition.

  2. Off-Season Growth: Keep audiences engaged with resident-driven loyalty programs and exclusive offerings.

  3. Use PVEverything.com's Competitive Edge: Highlight your brand's unique value, reaching an audience that values Puerto Vallarta’s community and lifestyle.

Engagement Channels

Content-Driven Campaigns: Authentic storytelling and community-driven articles designed to enhance the Facebook group’s experience. The group’s rules have been essential to its growth and why it continues to thrive. The group will remain unchanged.

  • Consistent Visibility: PVEverything.com provides year-round advertising to reach both tourists and residents.

  • FaceBook’s largest private group in Mexico: We will feed Puerto Vallarta: Everything You Need Or Want To Know fresh content links throughout the day, ensuring ongoing engagement and relevance.

By partnering with PVEverything.com, your business can captivate a highly engaged audience and build brand loyalty among Puerto Vallarta's residents and visitors. Let us help you grow and connect authentically and effectively with this vibrant community.

Explore Our Strategies To Increase Your Visibility!

Note: All prices are in pesos; IVA is not included. 

OUR DIRECTORY

Opportunities for Businesses, Real Estate & Property Owners

  1. Business Directory Listings: Our directory features categories like Food & Drinks, Real Estate, and Hospitality, with listings crafted for high visibility and brand engagement.

    • Prime Package: Directory listing for increased visibility. Annual Fee: 1,200

    • Preferred Package: Directory listing with article and video production. Annual Fee: 15,000

    • Platinum Package: Comprehensive offering with a custom landing page, website management, video production, and article. Annual Fee: 30,000

  2. Real Estate Listings:

    • Monthly Listings: Available to agents, owners, and property managers to list properties for sale or rentals. Monthly Fee per listing: 200

  3. Hotel & Boutique Listings:

    • Boutiques, BnBs & Hostels: Preferred package with directory listing, article, and video. Annual Fee: 15,000

    • Hotels & Resorts: Platinum package with custom landing page and website management. Annual Fee: 30,000

ADVERTISING

Custom Multi-Placement Strategies Available  

Packages: PVEverything's advertising options are to enhance your brands reach through targeted, data-driven placements. To participate in ad opportunities, you must have a directory listing. We offer multiple ad types to ensure visibility across relevant pages. (Note: Design fees are extra and unique to your package deal.)

  1. Banner Ads:

    • Home Page: Exclusive to Preferred and Platinum members; ad rotates for freshness & maximum exposure. Monthly Fee: 5,000

    • Category-Specific Banners: Position your business in relevant categories, rotating for freshness & visibility. Monthly Fee: 3,000

  2. Side Box Ads:

    • Home Page Positions:

      • First Position: Monthly Fee: 2,500

      • Second Position: Monthly Fee: 2,200

    • Category-Specific Pages:

      • First Position: Monthly Fee: 1,900

      • Second Position: Monthly Fee: 1,600

  3. In-Article Ads:

    • Ads rotate within articles, promoting dynamic visibility across user interactions.

      • Support: Small Businesses (First Position): Monthly Fee: 200

      • Discover: Featured Businesses (Second Position): Monthly Fee: 1,500

  4. Native Article Ad Placement:

    • They are seamlessly integrated within articles on relevant topics, offering a natural, engaging ad format. Because they are embedded into the article, they can ONLY be linked to your directory listing. If your directory listing doesn’t renew, the ad will be terminated.

      • One-Time Fee: We write the article with an ad inset at 4,500, or an Ad can be inset into existing content on the platform at 3,000.

  5. Sponsored Articles and Advertorial Content
    Promote your business with sponsored articles or advertorials, either written by us or submitted by you, for just 1,500. These articles are clearly marked as Sponsored and provide an engaging way to connect with our audience. Enhance visibility further by adding an ad within the article for an additional 2,000.

Why Partner with PVEverything? 

PVEverything.com is a unique opportunity for businesses to engage with a highly active FB group in Puerto Vallarta. Our content-driven campaigns and strategic placements ensure year-round visibility, providing businesses a competitive edge and fostering meaningful, authentic community connections. Join us, and let’s create the world we want to be a part of in Puerto Vallarta.

Contact us today to schedule an appointment to see our full presentation and discuss what we can do for you or your business. [email protected]